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International event website · 6 languages

InterPetFest Vietnam

InterPetFest includes a pet-industry exhibition for businesses and a festival for pet owners, held in Ho Chi Minh City and Hanoi. 123Website built a 6-language website with an event schedule, a page for each activity, booth registration, visit registration, an exhibitor list and online Pet ID card registration.

Industry
Exhibition and event organizer
Website type
International event website
Platform
WordPress, a custom theme, WooCommerce
Languages
English, Vietnamese, Korean, Chinese, Thai, Japanese
  • 6languages on one website
  • 10activities with their own registration page
  • 2host cities: Ho Chi Minh City, Hanoi
  • 5steps to register a Pet ID card
InterPetFest Vietnam

Clients

Who InterPetFest Vietnam is

InterPetFest joins two events: InterPet Expo Vietnam, an international pet-industry exhibition for businesses, and PetFest Vietnam, a festival for pet owners. The organizer is Eventure Events and Exhibitions Joint Stock Company, together with GMEG (South Korea).

  • OrganizerEventure, 28 Thao Dien, An Khanh Ward, HCMC
  • LocationSECC Ho Chi Minh City and Hanoi
  • ExhibitorsBrands, importers, pet shops and veterinary clinics in Vietnam and abroad
  • VisitorsBusiness visitors, VIP buyers and pet owners

The problem

One website serving international businesses and pet owners at the same time

The organizer needs to invite overseas exhibitors to book a booth, invite business visitors to come and trade, and also sell cards and activity tickets to pet owners. Each group has its own language, questions and registration flow.

One-stop B2B/B2C pet event: an exhibition for businesses and a festival for pet owners.

The event model shown on interpetfest.com
  • 01

    Partners in many countries

    Content in 6 languages, with representatives in South Korea, China, Hong Kong, Taiwan and Japan listed in the footer.

  • 02

    Invite businesses to book a booth

    Why take part, participation details, rules, the booth registration form and the exhibitor list.

  • 03

    A registration flow for each visitor group

    Business visitors, VIP buyers and show visitors each have their own page, with phone verification by OTP.

  • 04

    Several activities in one event

    Veterinary conference, industry seminars, cat show, grooming contest, ornamental-fish contest, Dogathon: one page per activity.

Customer experience

The path for pet owners and exhibitors

On mobile, the menu is grouped by role: visit, exhibition, activities. Two taps take the visitor to the form they need to fill in.

  1. View the event schedule on mobile
    Step 1

    View the event schedule

    Dates and opening hours by visitor group, venues in Ho Chi Minh City and Hanoi, and a countdown.

  2. Choose an activity on mobile
    Step 2

    Choose an activity

    Each activity has its own date, countdown, rules and registration.

  3. Pet ID card registration on mobile
    Step 3

    Pet ID card registration

    Five steps: quantity, owner, pet, confirmation, payment.

  4. Find exhibitors on mobile
    Step 4

    Find exhibitors

    Search by keyword; filter by category, country, year and first letter.

  5. Booth registration on mobile
    Step 5

    Booth registration

    A business chooses the B2B or B2B2C zone and fills in details so the organizer can get in touch.

Features

What the InterPetFest website does

Besides introducing the event, the website takes registrations, sells cards and tickets, and manages the exhibitor list across editions.

Exhibitor list with filters

Search by product type, product name or company name; filter by category, country, year of participation and first letter. Each card shows the booth code.

Exhibitor list with filters

Live Pet ID card preview

The customer enters the pet's details, sees the front and back of the card at once, and downloads the card before paying.

Live Pet ID card preview

Online booth registration

An exhibitor form, with a side menu for Why take part, Participation details, Rules and Exhibit Worldwide.

Online booth registration

Sell cards and activity tickets on the website

Pet ID cards, Pet ID collars and Dogathon tickets are WooCommerce products. The customer chooses a quantity, enters the details, applies a discount code and pays via VNPay without calling the organizer.

  1. Choose a card or ticket
  2. VNPay payment
  3. Receive confirmation

WooCommerceVNPayDiscount code

  • 6 languages

    English, Vietnamese, Korean, Chinese, Thai and Japanese, switched at the top of the page.

  • OTP verification

    A code sent by SMS or Zalo to Vietnamese numbers at registration.

  • Countdown clock

    Count down to opening day on the homepage and the activity pages.

  • Registration by visitor group

    Business visitors, VIP buyers, show visitors.

  • Download Hub

    Documents for exhibitors, and a post-event report.

  • Exhibit and Visit Worldwide

    Information for overseas partners, hotels and travel.

  • Subpages for satellite events

    Thao Dien PetFest has its own menu and registration page.

  • Mobile optimization

    A menu grouped by role, and forms that are easy to fill on a small screen.

Admin system

One admin for many exhibition editions

The organizer uses the WordPress admin: visitor registrations, the exhibitor list, cards and tickets are each stored as their own data, and can be looked up edition by edition.

  • OrganizerManage all content, registrations and orders.
  • Exhibitor listAdd a product, company, booth code and year of participation.
  • Guest registrationVisit registrations and VIP buyers saved per event.
  • Cards and ticketsPet ID card, collar and Dogathon ticket orders through WooCommerce.
  • TranslationEdit each language's content in the interface.
  • News, partnersNews posts, and notices of partnerships with overseas events.
  • Exhibitor data across editions
  • Registration split by visitor group
  • Card and ticket orders through WooCommerce
  • Discount code
  • Booth registration form (Fluent Forms)
  • Translations in 6 languages

Technology

WordPress with a custom theme for events

The "interpetfest" theme, written by 123Website, combined with Elementor Pro so the organizer can edit activity pages each edition, WooCommerce for cards and tickets, and TranslatePress for 6 languages.

  1. UserVisitors in 6 languages DesktopMobile
  2. InterfaceCustom theme "interpetfest" Elementor ProCustom widgets
  3. PlatformWordPress · WooCommerce TranslatePressFluent Forms
  4. DataExhibitors, registration, tickets Custom content typeFilter by year
  • VNPayPayment for Pet ID cards and tickets
  • OTP qua SMS, ZaloVerify the phone number at registration
  • TranslatePress6 languages, hreflang declared
  • WP Rocket, Site KitSpeed up the pages, connect Google tools

How 123Website built it

How 123Website builds a website for a multi-edition event

The event runs every year, in several cities. The website has to be reusable from edition to edition instead of being rebuilt each time.

  • Split by user roleMenus and pages are clearly split: exhibition, visit, activities, information center.
  • Data reused across editionsExhibitors and registrations are stored with the year, and can be filtered again in the next edition.
  • Multilingual for international partnersSix languages on one website, with translations updated in the interface.

The live site

Your website on desktop and mobile

Screenshots from interpetfest.com on 16-17 October 2026.

Open interpetfest.com
InterPetFest Vietnam homepage, full page
  • Activity page
    Activity pageA banner, the event dates, a countdown and a submenu for each activity.
  • Why join the exhibition
    Why join the exhibitionMarket figures in charts for overseas exhibitors.
  • Dogathon
    DogathonA page for the run with pets: gift sets, prizes, registration and ticket purchase.
  • Vietnamese version
    Vietnamese versionThe same layout, with the menu in Vietnamese; 4 more languages are available.
  • Homepage on mobile
    Home
  • Visit registration on mobile
    Book a visit
  • Pet ID card on mobile
    Pet ID card
  • Exhibitors on mobile
    Exhibitors

Talk to us

Need an event or exhibition website with registration and online payment? Get advice

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  • Hotline 0932 092 002

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