Fashion · E-commerce website
Helia Fine Jewelry
A bilingual online store for Helia, a diamond jewelry brand in Ho Chi Minh City: rings, earrings, necklaces, collections, reference prices, and a cart.
- Industry
- Fashion · Diamond jewelry
- Location
- Ho Chi Minh City
- Platform
- WordPress, WooCommerce
- Languages
- Vietnamese, English
- Year delivered
- 2024
- Website type
- E-commerce website
Clients
Who the client is
Helia Fine Jewelry designs and crafts natural diamond jewelry and supplies GIA-certified diamonds, with a showroom at 430 Vo Van Tan, District 3, Ho Chi Minh City. Alongside ready-made collections, Helia also designs and crafts jewelry to each customer's own brief.
- Sector
- Diamond jewelry design and crafting
- Their customers
- Buyers of engagement rings, wedding rings, and premium diamond jewelry
- Scale
- Showroom in District 3, Ho Chi Minh City; more than 400 jewelry designs listed on the website
Requirements
What the website needs to do
Four things a jewelry brand needs its website to do well for buyers.
-
Display hundreds of jewelry designs
Rings, bracelets, earrings, and necklaces are grouped by category and collection so buyers can quickly filter to the piece they need.
-
Publish reference prices
Each design is priced by 14K or 18K material and gold color, with center-stone specs and the diamond count.
-
Receive consultation requests
Diamond jewelry needs advice on ring size and the center stone, so a Contact for advice button is on every product page.
-
Tell the brand story
Showcase Helia's exclusive perks: free design, made-to-order crafting, a lifetime warranty, and door-to-door pickup and drop-off.
Website structure
Map of the main sections
Main menu of helia.com.vn, arranged the way buyers choose jewelry.
Main menu of helia.com.vn.
Home
-
Brand story
-
Diamond jewelry
- Women's diamond rings
- Men's diamond rings
- Wedding rings
- Diamond bracelets
- Diamond earrings
- Necklaces
- Diamond pendants
-
Collections
- Destined Promise engagement rings
- Aurora
- Vela
- Daze
- Stately
- Burstly
- Infinity
- Fortune
- Luxe Orbit
- Timeless Shine
-
Promotions and news
- Offers
- News
-
Contact
Implementation
How 123Website built it
Platform, languages, and the main features on the Helia jewelry website.
- Platform
- WordPress, WooCommerce
- Page builder
- Flatsome
- Base template
- Fully custom design
- Languages
- Vietnamese, English
- Website type
- E-commerce website
-
01
WooCommerce store
Choose 14K or 18K and rose, white, or yellow gold; the price updates with each choice before the item goes into the cart.
-
02
Categories and collections
The sidebar lists categories with the number of designs and sorts by newest. A search box sits at the top of the page.
-
03
Bilingual Vietnamese · English
Switch language with the flag in the header; the content has an English version.
-
04
Consultation form and contact button
A fixed "Get more offers" bar at the bottom of the screen opens the consultation form; a floating Contact button sits at the right.
The live site
Your website on desktop and mobile
Screenshots from helia.com.vn.
-
HomeA jewelry banner on a deep blue background, a menu with every category, the cart, and a language flag. -
Jewelry categoriesA category banner, a sidebar split by collection, and designs sorted by newest. -
Product pageReference price, material and color choices, diamond specs, and Add to cart and Contact for advice buttons.
-
Products on mobileA large ring photo, with secondary images for each gold color in a row underneath. -
Collection on mobileA banner, a Filter button, and the collection story come before the list of designs.
On mobile
- Logo centered, hamburger menu and cart on the left, language flag on the right
- Categories have a compact Filter button, with products in two columns
- A consultation bar fixed at the bottom of the screen, easy to tap with one hand
Projects in this industry
Other fashion websites
A few other fashion websites we have built.
-
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Jewelry website for Rach Dua Gold & Silver (Ho Chi Minh City): an auto-updating gold price board and silver prices, jewelry designs grouped by Women, Men, Children, and collections, consultation via Zalo, and a custom jewelry order form.
- Women, Men, Children
- Gold and silver prices
- Investment silver
- Designer jewelry
Built with: WordPress, WooCommerce, a custom child theme on the Underscores starter, Fluent Forms, FluentSMTP, Yoast SEO, GTranslate, Google Site Kit
View projects -
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Fraser Sport
E-commerce website for Fraser Sport, a Vietnamese sportswear brand: polo shirts, football and pickleball match wear, with a cart, favorites, and dealer registration.
- Shirt lines
- Match wear
- Sports pants
- Blog
Built with: WordPress, WooCommerce
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SaiGon Badminton
An online store for SaiGon Badminton, a badminton equipment shop in Binh Thanh, Ho Chi Minh City: rackets, shoes, clothing, backpacks, and genuine accessories, with a cart and filters by brand.
- Badminton rackets
- Badminton shoes
- Badminton backpacks
- Badminton clothing
Built with: KiotViet Web
View projects
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