Kitchen furniture · Catalog and survey registration Gleno is the modular stainless-steel glass-door kitchen cabinet brand of IWa Group Joint Stock Company in Ho Chi Minh City. 123Website built the website on WordPress with a custom theme: a filterable catalog of kitchen cabinets, wine cabinets and accessories, a library of real projects filtered by cabinet type, and a site-survey form on every page.
Clients
Gleno specializes in modular stainless-steel kitchen cabinets with glass doors: a 304 stainless-steel cabinet body fabricated in the workshop, tempered-glass doors, sized to each kitchen and then installed on site. The brand belongs to IWa Group Joint Stock Company, and has built kitchens for townhouses and villas in Ho Chi Minh City, Tay Ninh, Ninh Binh and Hanoi.
The problem
Stainless-steel glass-door kitchen cabinets are not sold off the shelf. Each set is measured to the kitchen, and the price depends on the running length and the materials. Customers need to see enough designs, see work already completed and understand the process, and only then leave a phone number to request a survey.
01
Each kitchen-cabinet and wine-cabinet design has its own page: form, materials, style and a detailed description of each part.
02
Each project lists the location, completion time, dimensions, build time, and the materials and appliances used.
03
A measurement survey, a quote, drawings for approval, workshop production, installation and handover.
04
The survey form, the quote button, Zalo and a phone call stay within reach, especially on mobile.
What the kitchen customer goes through
The bottom bar always has Quote, Zalo and Call, so a visitor can get in touch from whichever design they are viewing.
The homepage puts featured kitchen cabinets and accessories directly after the introduction.
A filter panel slides in from the edge of the screen: choose a category and a price band, then apply.
Form, materials and style, with Call for advice and Register for advice buttons.
Photos of each part of the kitchen, the project specifications, and the materials and appliances used.
Full name, phone number or Zalo, and the address to survey, sent in one tap.
Features
Products are managed in WooCommerce, and projects are a custom content type. The interface, the filters and the registration windows are code 123Website wrote into the Gleno theme.
A large photo that can be enlarged, and thumbnails to change the angle, plus key features and specifications. Made-to-measure kitchen cabinets show a Contact price. Accessories show a price and whether they are in stock.
The left filter column shows how many designs are in each category, and four price bands. On mobile the filters collapse into a FILTER button.
Each project records the location, the month it was finished, the dimensions and the build time, plus the challenge, the solution, the materials and the appliances.
The form on the website asks only what is needed to start: a name, a phone number or Zalo, and the address to survey. A technician then measures on site, sends a quote by line item and drawings for the customer to approve. Only after approval does the job go to the workshop.
Measure on siteA quote by line item3D drawings for approvalProduction in the workshop
Quote, Zalo, Call and chat stay visible on mobile.
A button to download the Gleno catalog, right on the Products page.
Kitchen cabinets, wine cabinets, appliances, and accessories for upper and lower cabinets.
The About page runs from the measurement survey through to installation and handover.
A warranty-period table for the cabinet body, hinges, glass finish and accessories.
A search box at the top on desktop, and inside the menu on mobile.
A video of a Gleno glass-door kitchen plays right on the homepage.
Switch between Vietnamese and English with a flag on the top bar.
Admin system
Staff add a new design in WooCommerce, choose a category and enter the form and materials. Projects are a custom content type grouped as I, L and U. The public pages, the filters and the count in each category update on their own.
Technology
The Gleno theme builds the interface in Tailwind, with no page builder. WooCommerce holds the library of product designs. Contact goes through the survey form, Zalo and phone, instead of a cart.
The survey forms use Google reCAPTCHA, which limits fake requests sent automatically.
Each product, project and knowledge article has its own URL and its own SEO tags through Yoast.
How 123Website built it
The website is built around one job: turning someone who is browsing kitchen designs into a booked site survey.
The live site
Screenshots from gleno.vn on 21 October 2026.
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